Monday, April 26, 2010

Chasing out poverty with Beads


In Ghana where at least 30 percent of the population lives on less than 1US$ a day, it is obvious that the easiest way out of the poverty cycle is creativity. A group of women in the Ashanti Region and the Queen Mothers of Manya Krobo in the Eastern Region of Ghana have taken their destinies into their own hands and are making a living through bead making.

The origins of bead making in Ghana are unknown, but the great majority of powder glass beads produced today are made by Ashanti and Krobo craftsmen and women. Krobo bead making has been documented to date from as early as the 1920s but despite limited archaeological evidence, it is believed that Ghanaian bead making dates further back. Bead making in Ghana was first documented by John Barbot in 1746. Beads still play important roles in Krobo society, be it in rituals of birth, coming of age, marriage, or death.

Discarded cassette tapes, plastic pens, cosmetics cream containers, and broken plastic buckets are the raw materials that these women scavenge to find to feed themselves and their children. Living in Moshie—an impoverished area of Kumasi—Amina is one of a group of Moslem women producing intricate pieces of costume jewellery from discarded pieces of plastic.

“My grandparents used to make beads from broken glass and I thought it may be an easier process using plastic,” says Amina, who saw the benefits of making and selling the jewellery and set up the beads project in 1983. “I started collecting plastic waste products from refuse dumps and melting them and molding them into prayer rosaries and decorative objects for household use. People became interested, I started to sell them, and as interest grew, a few other women joined me from the neighbourhood.”

These women after years of struggled for survival founded the Asaase Aban Beads Women’s Association and have since received help from the Centre for the Development of People (CEDEP) – an NGO that supports micro-enterprise projects.

The Manya Krobo Queen Mothers are the backbone of the many AIDS orphans in that insolvent community. With good support from the United States embassy in Accra, these women in authority are making strides in bead making especially with powder glass beads which are mostly used by royalty and on traditional occasions and have grown their business tremendously over the past decade.

The Executive Director of United Way Ghana Karen Shormeh Sai says these women have shown what a group of determined and organized women can do. “They work hard to take care of the deprived especially HIV/AIDS orphans and this is commendable”, she noted.

Earlier this year, United Way Ghana with support from its corporate partners launched a project as part of this year’s Day of Caring to build a resource center for the AIDS orphans in Manya Krobo. “The only way these woman can survive their business is when they receive support. UWG has decided to help by putting up a modern structure for these orphans whose up keep take a great chunk of the proceeds made by the Queen Mothers”, She said.

She added, “we at UWG are really impressed about the activities of these women and we will do our best to ensure their sustainability”.

In 2005, Asase Aban caught the attention of the President of the governing body of United Way Ghana after a fact finding mission designed to identify particular community projects needing UWG’s support.

“When we first went to visit them, they were housed in an unfinished building with no windows, one little door, and a storage closest that kept getting broken into. They didn’t have any lighting either, because the fixtures kept getting stolen,” UWG President Janet Butler said.

Janet’s visit put a much-needed spotlight on the inadequate and hazardous working conditions of the bead production process. The women were using broken pots and pans to melt the plastic over coals at high temperatures. This process inevitably exposed the women to toxic fumes on a daily basis.

It is here that UWG’s expertise in identifying the resource needs of NGOs and charities and matching them with appropriate stakeholders and donors was harnessed. UWG matched the association with a US donor. Their support and funds helped the association complete its building and secure the storage room.

The women’s productivity has improved thanks to access to lighting, which has allowed them to work late into the evening; earn more money; and support the upkeep of their children. The children also benefit as they can complete their homework in the comfort of a safe and secure environment.

The Asaase Aban Beads Women’s Association has since become a key agency in UWG’s portfolio and continues to receive volunteer and resource support during the organisation’s Calendar of Caring – UWG organised events staged throughout the year.

“The beads project holds a special place in my heart,” says Janet. “I have an interest in micro-enterprises and I know that if you have a micro-enterprise that allows women to become self-sufficient, it always impacts positively on the well being of their children.”

The beads are now being distributed internationally. Other decorative objects produced by the women include napkin holders, slippers, and hair bands.

UWG is a unique not-for-profit organization that seeks to create a society where each community is galvanized to identify and respond to the needs of its own. UWG has helped to build strong and empowered communities by bringing together public and private stakeholders and agencies to develop and implement strategies that improve their quality of life.

By: Selase Attah

It took one year… it was sudden”, Sarkodie


After making a proud showing with his debut album, Sarkodie has become a household name in Ghana. “I started just like any normal artiste, hoping from studio to studio, producer to producer, set backs, challenges and finally my big moment came. It took one year… it was sudden”, Sarkodie said on the live Thursday night ‘Good Evening Ghana ‘show on Metro TV.

“My interest in hip life came after hearing Obrafuo’s songs when I was just a school boy in Achimota primary school. I use to do battles... Lyrical battles on the streets and even at that tender age people really liked what I had”, he told the host, Paul Adom Okyere.

Sarkodie is arguably Ghana’s youngest most prolific rapper with his style of flow and lyrical content his biggest asset. His initial appearance was a few years ago where he got live studio interview with Dr Duncan on Adom FM but even at that time he did not have a known single to his name.

His first real showing was when he featured on Ayibge Edem’s Debut single and at once his skill and expressive agility spread across the whole place. Then he releases his first single “Baby” which became an instant hit. He followed with his album a few months after that and it was as if everybody had been expecting his coming for so long. The album managed to pull out five hit songs, a thing which has not been seen before in Ghana’s music arena.

“Sarkodie is a great rapper and he got skill. We believe he is going to take the world by storm. Konvict Music is happy to have him and we believe he will fit in the vision”, Sway told Ghanamusic.com in an interview earlier this year. Sarkodie’s quality was justified after Akon’s Konvict Music signed him on their label, making him the first Hip Life artiste to be signed on a top class international record label.

The young man from Tema (TM) took home five awards at the Ghana Music Awards (GMA) including the Artiste of the year and discovery of the year. He was initially nominated for 8. “I was shocked when I was announced as the artiste of the year. During the event I heard a lot of people screaming my name so there was pressure on me to win more”, he noted

“I am my own role model… I see myself… and I dream… I want to be a legend. I want to be a historic Ghana musician”, he said. On his way up, he has worked with sound engineers like Hammer,Quick Action,Kewah,Nana Fynn,2Tuff ,Jayso. He quotes, "I like to work with beat makers who don't just play the beats but create them."

“I am currently in the studio putting my new album together and it will be ready soon”, he disclosed. When he starts his tour with the big names in American music after the world cup, he can only be hoping that the music gods will continue to be with him just the way they have been in the past one year.

Then Paul asked him… do you have a wife? He answered “no”… do you have a girlfriend? And again he said “no”. A lot of people might not believe this just as Paul openly said “I don’t believe this”.

By: Selase Attah

Nyarkoa Darko-Ampem is Face of Black's Secret Make-up


Nyarkoa Darko-Ampem, a final year student of Central University College has been crowned the first ambassador and model of Face of Black's Secret make-up. The beautiful young lady was choosen on sunday night at the Plush La-Palm Royal Beach Hotel after a battle with 12 other girls.

The finalists went through a number of rounds to showcase their personalities, grace, photographic appeal and other attributes that a brand ambassador for a cosmetic product line should have. There were alse musical performances on the night to make it an all round experience for patrons.

The 13 finalists who took part in the competion are: Sermira Adams, Pamela Ashiabor, Ada Nsitem, Geraldine Partington, Nyarkoa Darko-Ampem, Jasmine Nkrumah, Deidre Makin-Q, Genevieve Cooper Naa Yaa, Antionette Lady Arko, Princess Maame Ama Safo, Chantell Dapaah, Whitney Asamoah, and Mawuena Ama Anthony. View Contestants

Nyarko gets a brand New Kia Cerato Saloon car (Official Car) for use for 1 year, 6,000GHC yearly allowance, Black’s Secret products for a year, 1 year brand endorsement contract and other fantastic prizes from sponsors. The first and second runners ups received 1500 GHC and 1000 GHC Cash respectively. The other finalists received rewarding consolation prizes.


The Black’s Secret Makeup brand is marketed by Berlin Investments limited international cosmetics company. The makeup range is made specifically for women of colour and seeks to provide high end quality products for everyday use.

New Hope for Ghana ’s schools


Besides ensuring that Ghanaian mobile phone users enjoy value for money, Tigo (the cellular brand of Millicom Ghana Limited) seeks to support the provision of quality education in the country. Tigo announced recently that they are staging a massive rehabilitation campaign in more than one hundred schools in Ghana as a part of an enhanced corporate social responsibility focus.

Addressing the press during a familiarization tour of two of the identified schools in Nima, a suburb of Accra, Ms. Anita Erskine, Consultant on Social Investment of the company, said Millicom Ghana was committed to promoting education in the country. "As we all know, education forms the foundation on which true development is based and Tigo is committed to that; it is Tigo’s desire to invest in the community they serve, and to make a sustainable difference.”

United Way Ghana (UWG) and Tigo Ghana are collaborating in the design and implementation of this program. UWG Governing Council president, Janet Butler, said “Our focus on health, education and income generation has been evident in all the projects we have embarked on over the years”. She added that,” to be able to move Ghana from its current state we need to collectively invest in quality education”.

“The need for a more meaningful nationwide focus on access to education at the primary level and sustainable health focused development is the genesis of this partnership between TIGO and UWG”, said The Executive Director of United Way Ghana , Karen Shormeh Sai. “This partnership is a critical first step in mobilizing the corporate sector to join with other stakeholders to find sustainable solutions to the health and education related development problems of the communities they serve”, she stressed

The tour, organized by UWG, was graced by the General Manager and Chief Financial Officer of Tigo as well as two Governing Council members of UWG, Janet Butler and Douha Smith and allowed a first hand assessment of the scope of the problem in the school system. The Nima schools identified are Qubatah Khadrah Islamic Basic School and St. Kizito Roman Catholic Church Basic School, which did not have adequate classrooms and Information Technology Communication

United Way Ghana works with both donors and charities and is therefore, in a unique position to support the needs of both groups. United Way Ghana works through community based organizations to offer structured services to underprivileged communities. Through Corporate Partnership Programs, such as this one with Tigo, UWG develops custom tailored interventions to fit the level of community investment a corporate body wants to deliver.

United Way Ghana is a not-for-profit organization that seeks to build community capacity for sustainable development in the areas of health, education, and income generation through collaborative efforts of all stakeholders. Our vision is stronger, healthier, better-educated, sustainable Ghanaian communities.